sawtoothsoftware.comSawtooth Software

-- -- Sawtooth Software The survey software of choice -- -- -- -- My Account Products Survey Software Lighthouse Studio | Discover Conjoint / Choice Analysis CBC | ACBC | MBC MaxDiff / Best-Worst Scaling Market Simulators Advanced Analytical Tools HB | Latent Class | CCEA All Products Our Solutions Pricing Services Hosting Analytics User Directory Support Downloads Technical Support Knowledge Base Technical Papers Books Manuals Videos Forum Question Library Academics Academics Overview Subscriptions Teaching Aids Grants College to Career Training Workshops Conferences Webinars About Us All About Us Contact Us Testimonials News Privacy Policy Discover what they really want Survey your market with sophisticated choice analytics tools. Understand people’s preferences. Simulate their choices. Get Started The world uses to optimize pricing. customize service offerings. determine willingness to pay. -- validate product features. simulate market scenarios. create subscription bundles. prioritize product roadmaps. determine patient treatment plans. optimize product packaging. design HR benefits packages. validate marketing and PR messages. determine discount offers. maximize revenue. design better interfaces. determine brand valuation. validate advertisements. test messages and claims. segment the market. understand consumer preferences. grow market share. analyze the competitive landscape. -- Go beyond standard surveys Simple rating questions can yield unreliable data. But when you ask respondents to make realistic trade-offs using methods like Conjoint Analysis and MaxDiff , you can uncover what they truly value. What is Conjoint Analysis? The gold standard for measuring preferences on any combination of features. Learn more. Create a simple survey Add features, price, and other attributes of your product or service. After the software creates your design, publish your survey and send a link to your respondents. -- Add the items you want to prioritize, like messages or benefits, and let the software design the combinations for you. Publish your survey and send a link to your respondents. Collect & analyze respondent preferences Respondents choose between different options created from your attributes and levels. Our software detects their preferences. Simulate products in the market Configure different product options and see which ones your market is most likely to choose, all in our built-in simulator tool. What is MaxDiff? The best way to measure preference on any list of items. Learn More. Create a simple survey Add the items you want to prioritize, like messages or benefits. Let the software create your design, then publish your survey and send a link to your respondents. Collect & analyze respondent preferences Respondents choose which item is best and which is worst from a few items at a time. Our software detects their preferences. Simulate possible combinations Configure bundles of items and see how your market will choose, or determine which items to offer to reach the greatest share, all in our built-in simulator tool. We’ve got your back! Free technical support Gain access to an entire team of knowledgeable and friendly people who get conjoint analysis and are ready to help you every step of the way! Endless learning resources From white papers to webinars to our active community forum, you have everything you need to complete a successful conjoint analysis study. Hands-on workshops Learn how you can get the most out of our tools by joining us at one of our many in-person training courses around the world. Want us to come to you? We do that too! Brian McEwan Brian McEwan, our Director of Client Enrichment , loves showing off our software through tours, events, and our workshops. Mollie Olorenshaw If you have purchased something from us, chances are you have talked with Mollie Olorenshaw, our friendly Account Coordinator . loves coming to work everyday.-- David Knell Our User Experience Designer , David Knell, helps make sure our software and services are easy-to-use and as intuitive as possible. Megan Peitz Our Ingenuity Ambassador , Megan Peitz, helps you achieve your choice analytics goals by providing webinars, consulting, and on-site training. -- Cameron Halversen One of our trusted Client Service Consultants , Cameron Halversen is always on the other end of the line to help you with our software. Aaron Hill As the Vice President of Client Services , Aaron Hill's mission is to increase your understanding of choice analytics and ensure your happiness with our software. Sadly, he is an uncurable Disneyphiliac. Zach Anderson As a Software Engineer , Zach Anderson is an excellent programmer. In his spare time, you may spot him lurking in our User Forum helping others with survey customizations. -- Packed with powerful features Free data collection We host your surveys on our secured servers for free (no additional cost per complete). Need to host on your own server, or in a specific location? Our software lets you do that too. Mobile-responsive surveys Phone? Tablet? Desktop? Our surveys automatically adapt to different screen sizes. Even conjoint exercises are mobile-responsive. Survey-to-survey linking and pass-in data integration Seamlessly link your survey to a panel company or other survey software platform. Adaptive choice exercises Collect only the data that matters most—use choice exercises that are automatically customized to the preferences and opinions of your respondents. Dynamic price testing Use Conditional Pricing to control for premium vs. standard brands or use Summed Pricing to add incremental value depending on an attribute or level. Search optimization Use the choice simulator to search through all of the possible product combinations and optimize for share, revenue, profit, or volume. Offline interviewing Collect data on devices without an internet connection. When you have a connection, upload and sync your data to a central location. Standard question types Select, Ranking, Rating, Numeric, Open End, Constant Sum, Grid, Semantic Differential, and more. Or even build your own question! And much more! Skip logic, Quota control, Piping, Looping, Dynamic lists, Test Data Generator, Segmentation, Shelf-facing display, etc. Customize your decision model Optimize your choice models with advanced settings: choose your own priors, include interaction effects, set constraints, add covariates, etc. Display conditional images Point-and-click to show logos or depict multiple attributes in a concept with a single image in your survey. Restrict/remove unlikely combinations Keep some attribute levels from showing up with others by setting Prohibitions. Have specific attributes apply only to specific alternatives (alternative specific designs). Segmentation Latent Class (LC) is built in so you can create clusters while simultaneously creating utilities, or use the Convergent Cluster Ensemble Analysis tool (CCEA) to create segments post hoc —and you can even use non-conjoint data! Advanced MaxDiff methods Collect additional data to draw a baseline between your results to know which items are truly stars using our anchored MaxDiff approach. You can even customize your MaxDiff list to the respondent based on previous answers. Custom HTML, CSS, and JavaScript Unleash the programmer in you! Complete customization for when your survey has to look or behave just so. -- Try the world’s most powerful choice analytics software today! Get Started Sawtooth Software 3210 N Canyon Rd Ste 202 Provo UT 84604-6508 United States of America Phone: +1 801 477 4700 Fax: +1 801 337 7410 -- Support: support@sawtoothsoftware.com Consulting: analytics@sawtoothsoftware.com Discover: discover.sawtoothsoftware.com Hosting: hosting.sawtoothsoftware.com MaxDiff Analyzer: maxdiffanalyzer.com Online Simulator: sawtoothsimulator.com Cookies Settings Copyright © 2020 , Inc. All Rights Reserved...